ROAS Calculator
Calculate Return on Ad Spend — know if your ads are profitable
Ad Campaign Details
Ad Revenue (Revenue)
?
$
Ad Spend (Cost)
?
$
Performance
Excellent
0x
2x (Break-even)
4x (Good)
10x+
Breakdown
Ad Revenue
$5,000.00
Ad Spend
−$1,000.00
Net Profit
$4,000.00
For every $1 spent, you earn
$5.00
Industry Benchmarks (Average ROAS)
eCommerce
2–4x
SaaS / B2B
3–5x
Lead Gen
3–3.5x
Retail
3.5–6x
Travel
4–6.5x
Legal
6–8x